Yvette Wasserman
Principal / Creative Director / Designer
Dynamic hands-on Creative Director and Graphic Design Professional with diversified experience in all aspects of management and art direction including design, product development and project fulfillment. Strong conceptual thinker who creates unique, fully-integrated campaigns that extend to web, advertising, sponsorship tie-ins and beyond. Visionary leader able to generate big, “out-of-the-box” ideas and integrate all elements of the media mix to achieve bottom-line results. Superior business acumen capable of understanding business objectives and translating them into seamless, simplistic and pragmatic technical designs.
Extensive experience in designing, building and maintaining web systems. Strong graphic design skills and artistic ability in order to translate communication needs into a functional design. Possess a vivid imagination, a collaborative mindset and an entrepreneurial spirit. Effectively manage multiple projects, achieving immediate/long-term goals and meeting time-critical deadlines. Proven history of producing cutting-edge designs and delivering innovative products and concepts, ensuring expectations are met, and projects are executed with precision and excellence.